THE CHALLENGE

With over 100 years in business, The Blue Book Building & Construction Network is the largest, most active network in the industry, connecting hundreds of thousands of professionals per month. As these professionals and companies entered the digital age, The Blue Book needed to stay ahead of the curve.

THE SOLUTION

Serving as an application development and marketing partner for The Blue Book for nearly 20 years, Berlin has helped The Blue Book engineer and maintain numerous online products that help the users locate and manage valuable projects, suppliers, contractors and subcontractors. At the heart of these products is BlueSearch, a proprietary search technology that Berlin co-developed with The Blue Book specifically for the construction industry.

THE RESULTS

Together, all of The Blue Book products represent 5 million company and project searches and over a million exchanged messages per month.